#Tom Greenwell

Business Monday: Kona coffee farms head into this year’s festival with healthier crops

Entering the 52nd annual Kona Coffee Cultural Festival that runs through Nov. 12, farmers are celebrating higher yields and healthier crops throughout the Kona region due to more rain and better management of the killer fungus.

Greenwell Farms’ 100% Kona Coffee debuts new branding, package design

The refreshed packaging and website evolve the branding of a family farm with roots that extend to 1850 with Henry Nicholas Greenwell.

Greenwell Farms Debuts New Hawaiian Coffee Variety

A partnership that formed nearly two decades ago to create a true Hawaiian variety of coffee has much to celebrate.

Greenwell Releases Second Varietal in Signature Series

The series honors four generations of Greenwell family heritage, and the latest brew is named after Greenwell Farms president Tom Greenwell’s sister, Elizabeth Greenwell.

New Coffee Varietal to Compete at HCA Cupping Competition

A new Big Island coffee varietal will be among the competitors at a statewide cupping event at the Hawaii Coffee Association’s annual conference in July.