Hotel Revenue, Occupancy Decrease on Big Island in November
Hawai‘i hotels statewide reported no growth in revenue per available room (RevPAR), modest growth in average daily rate (ADR) and a decrease in occupancy in November 2018.
According to the Hawai‘i Hotel Performance Report released by the Hawai‘i Tourism Authority (HTA), RevPAR was flat at $190 (-0.2%), ADR rose to $251 (+3.4%), and occupancy declined to 75.8% (-2.7%) in November compared to a year ago.
Year-to-date through the first 11 months of 2018, hotel properties statewide averaged RevPAR of $219 (+5.1%), ADR of $273 (+5.4%) and occupancy of 80.1% (-0.2%) versus the same period from 2017.
HTA’s Tourism Research Division issued the report’s findings utilizing data compiled by STR, Inc., which conducts the largest and most comprehensive survey of hotel properties in the Hawaiian Islands.
Most price classes reported RevPAR growth statewide in November, with increases in ADR offsetting lower occupancies. Luxury Class hotels earned RevPAR of $358 (+2.9%), with ADR of $491 (+5.1%) and occupancy of 72.9% (-1.6%). Upscale Class hotels was the only price class to avoid a year-over-year decline in any of the three categories in November, reporting RevPAR of $139 (+5.5%), ADR of $191 (+5.4%) and occupancy of 72.5% (+0.1%).
Among the four counties, hotel properties on Kaua‘i led the state in growth of RevPAR of 8.3% to $180 in November, as a 10.9% increase in ADR to $257 offset a decrease in occupancy of 70.0% (-1.6%).
Hotel properties on the Island of Hawai‘i reported a decline in revenue per available room to $160 (-5.0%) in November, as growth in ADR to $238 (+4.4%) was offset by decreased occupancy of 67.2% (-6.6 %). Notably, the Kohala Coast resort region, which had reported drops in revenue per available room in each month from June through October, saw RevPAR increase slightly to $233 (+0.6%) in November, as higher ADR of $341 (+2.5%) balanced a decrease in occupancy to 68.3% (-1.2%).
Maui County hotel properties led the state in overall RevPAR of $247 in November (+4.3%), with an increase in ADR to $335 (+6.4%) offsetting lower occupancy of 73.6% (-1.5%).
The resort regions of Wailea and Lahaina-Ka‘anapali-Kapalua on the Island of Maui both reported RevPAR increases in November. Wailea hotels led the state’s resort regions in November reporting increases in RevPAR to $431 (+5.2%), ADR to $499 (+2.1%), and occupancy of 86.4% (+2.6%). Hotels in the Lahaina-Ka‘anapali-Kapalua resort region reported an increase in RevPAR to $200 (+3.5%), which was driven by growth in ADR to $282 (+9.5%) to offset a decline in occupancy of 70.9% (-4.1%).
O‘ahu hotel properties reported decreases in all three categories in November, as RevPAR dropped to $174 (-3.2%) due to flat ADR of $219 (-0.2%) combined with lower occupancy of 79.4% (-2.5%). Hotels in Waikiki reported similar results, with RevPAR of $171 (-4.4%), ADR of $215 (-0.2%) and occupancy of 79.6% (-3.5%).