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20th Annual Hawai’i Coffee Association Conference

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July 16 will mark the start of the 20th Hawai’i Coffee Association Conference, a three day conference that is open to the public, which will include a full lineup of informative activities revolving around the coffee industry.

The conference will last through July 19 and include the 7th Annual Cupping Competition. Both events will take place at the Courtyard by Marriott King Kamehameha’s Kona Beach Hotel.

Every year, the event gathers a state-wide group of coffee industry growers, processors, roasters, wholesalers, and retailers.

HCA’s event will include workshops covering topics of coffee quality, chemical compounds in green coffee, label compliance, quality control of roasting and packaging, cupping, and eradication of the coffee berry borer beetle.

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During the conference, legislative updates and reports will be discussed from a variety of agencies, including the Hawai’i Department of Agriculture, UH’s College of Tropical Agriculture and Human Resource, Hawai’i Agricultural Research Center and Synergistic Hawai’i Agriculture Council, and the Hawai’i Farm Bureau.

An expo, silent auction, and coffee farm and processing tour will take place for those who are interested in participating.

The election of HCA officers will happen during the conference.

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Winners of the Cupping Competition, an evaluation of coffee based on flavor, aroma, “mouth-feel,” acidity, sweetness, and aftertaste, will be named during the Saturday of the conference at a dinner headlined by television business reporter Howard Dicus. In 2014, a panel of judges evaluated 82 Hawai’i entries from eight districts.

To register for the conference or to obtain more information, visit the HCA’s website.

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