Positive Coaching Alliance Receives Hawai`i Bowl Donation

April 9, 2013, 4:10 PM HST
* Updated April 9, 4:11 PM
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A portion of the $750,000 donated to Hawai`i charities by the Sheraton Hawai`i Bowl has found its way to a Big Island not-for-profit organization.

Positive Coaching Alliance (PCA) Big Island announced Friday that it recently received $2,000 from the bowl’s foundation. The organization says the donation will help “help it continue its mission to change the way sports are delivered to the children of the Big Island.”
“We are very appreciative that the Sheraton Hawaii Bowl Foundation felt that we were deserving of the grant, due to the nature of what our organization is trying to accomplish,” said PCA Big Island President Keith Morioka in an e-mail to “The grant allows us to continue to provide the community with workshops that will, hopefully, change the win-at-all cost attitude, to one where winning is important, but teaching our young athletes life lessons, which we feel is much more important.”

The donation is part of an overall gift of over $129,000 that went to charities across the state last year. Since the beginning of the Sheraton Hawai`i Bowl, over $750,000 have been given to charities statewide. Executive Director David Matlin said that the PCA was the only Big Island organization to receive money from the foundation.

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